Why you should not sell your home the old Traditional Way
The traditional way of marketing to the masses only results in getting unqualified buyers looking at your home and it’s just another home on the market. Even in our tight inventory shortage here in the Coachella Valley, marketing your home the right way will net you more and sell your home faster.
At Desert Real Estate Partners, we target market to find the right buyer(s) through several marketing approaches that go way beyond the traditional way to market a home
The ancient approach of placing your home in local magazines, along with the rest of the listings is now a thing of the past. Desert Real Estate Partners has perfected an approach to Target Marketing where we invests our own money to expose your property to the most opportune buyer based on their current interests, hobbies, family size, age and even net worth and credit score. In today’s world, marketing is all about matching your product up to the prospects that are most likely to have an interest in it. Much like when you are at the grocery and you see that coupons print out based on the products that you always tend to buy
If your home is in a highly desirable school district, there’s no sense in marketing that home to retired couples but it’s a perfect fit for a family that has a child or two of school age years. If the home has a fenced yard, we can expose it to those that have the appropriate income and also have a dog in the house. If it has a wine cellar, we can market to those that subscribe to Wine Connoisseur Magazine or otherwise have a wine collection. This allows buyers to absolutely fall in love with the home, oftentimes meaning they’ll pay a premium for something that matches their exact criteria. Essentially, we can market it as their “Dream Home” even though it would be considered “just another home for sale” to the general public. That’s why oftentimes we can sell homes for more money. With the marketing data available from online and offline marketing firms, it just doesn’t make sense for an agent to simply list a home on the MLS system and wait for a possible contract sometime down the road.”
For local homeowners, selling your home fast and for top dollar is our biggest priority. Utilizing an agent that understands superior marketing and exposure can potentially allow you to net a lot more money from the ultimate sale of the property.
In addition to online/offline target marketing, we offer several other ways to help you sell your home.
Need a quick sale? We have a cash investor who will pay full price value of your home that will close in your timeframe. We have additional “traditional” investors as well to help get you the best price for your home and getting that quick sale for you. We will provide you a side-by-side comparison so you can make the right decision on how to sell your home
Learn more at: FullPriceHomeSale.com. Use our code 2435
Best Bidder Open House – This is our Open House on steroids, bringing anywhere from 30 to 100 people in one weekend bidding on your home. Many times getting you full or over asking price for your home.
Fix/Rehab/Renovate your home before placing it on the market with no upfront money out of pocket. You pay at close of escrow, call us today to learn more about this service
Your home marketing on LuxuryRealEstate.com (luxury homes only) free of charge. Get worldwide exposure for your luxury home.
We offer a menu of services for our sellers where you can select you own preferred marketing and commissions plan. We have 3 packages, the Silver, Gold, and Platinum.
Reach out to any one of our team members to learn about our selling approach and the services we provide to our clients.